Elo GPS

Featured image for “The Overlooked Value of Connected Car Data”

The Overlooked Value of Connected Car Data

November 4, 2021
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The conversation surrounding connected vehicles in the automotive industry sparked a frenzy in the last ten years, with manufacturers competing for the next greatest technology. In the last year alone, 91 percent of vehicles sold in the U.S. were connected cars, each collecting granular car data with the potential to positively impact both drivers and dealerships at scale. With connected...
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Featured image for “National Check Your Transmission Day: Learning How and When to Check Transmission Fluid”

National Check Your Transmission Day: Learning How and When to Check Transmission Fluid

October 21, 2021
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We’re shifting gears on National Check Your Transmission Day to raise awareness and educate our drivers on proper transmission maintenance. We’ll address common questions such as when to check transmission fluid, unhealthy transmission symptoms to look out for, and more. Most drivers avoid care until a maintenance light on their dashboard alerts them of a problem, but neglecting simple transmission...
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Featured image for “What Is Better: VIN Etching or a Vehicle Recovery Device?”

What Is Better: VIN Etching or a Vehicle Recovery Device?

October 26, 2021
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Whether you regularly park in areas where car theft is a concern or are just looking for an added layer of security, simple measures can protect your vehicle and provide peace of mind. As vehicle theft rates rise, two methods have emerged to give drivers an added layer of security: VIN etching and GPS technology.  In recent years, more and...
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Featured image for “Automotive Trends: What we’ve discovered from car buyers this year (so far)”

Automotive Trends: What we’ve discovered from car buyers this year (so far)

October 11, 2021
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The automotive industry is recovering from recent challenges, with many multinational automobile manufacturers witnessing automotive trends and sales bouncing back to pre-pandemic levels. With a recovering and booming automotive industry, we are seeing shifts in consumer behaviors.  Today’s consumers aren’t just looking for a vehicle with a luxury interior and heated seats, they’re looking for a vehicle that meets their...
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What Is a Stolen Vehicle Recovery Device?

October 4, 2021
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“I swear I parked it right here.”  These are every car or dealership owner’s last words before they realize they may have become a victim of auto theft. Unfortunately, this misfortune is all too common, with vehicles reported stolen every 43.8 seconds in the U.S.  Despite preventative measures, theft is still an unfortunate reality of every-day life, a reality that...
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Featured image for “Direct Automotive Marketing: A New Way to Drive Dealership Revenue”

Direct Automotive Marketing: A New Way to Drive Dealership Revenue

September 27, 2021
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Each year, dealerships pour hundreds of thousands of dollars into automotive marketing strategies in the form of television advertisements, organic search marketing, banner ads, and more.  The typical franchised dealership spends $554,292 on advertising each year, allocating over 90 percent of their budget to car sales, which are responsible for less than 52 percent of a dealership’s overall revenue.  These...
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Featured image for “Connected Vehicles and the Features Customers Are Looking For Most”

Connected Vehicles and the Features Customers Are Looking For Most

September 13, 2021
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Gone are the day’s when drivers settled for cars that got them from point A to point B. Today’s drivers want connected vehicles with features just as sophisticated as their smartphones.  They want to navigate through their Spotify playlists just as easily as they navigate the road. They want hands-free driving while they drink their coffee on their way to...
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Featured image for “How to Prevent Keyless Car Theft: 5 Methods”

How to Prevent Keyless Car Theft: 5 Methods

September 8, 2021
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Today’s car thieves aren’t picking locks or breaking windows, they’ve become tech savvy just like the vehicles they steal.  When drivers traded their old-school keys for keyless entry fobs, many thought they were investing in a car invincible to theft. Much like the case with any new and emerging technology, they were wrong. This left vehicle owners wondering how to...
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Featured image for “Vehicle Maintenance Software Is Changing the Way Drivers Approach Car Service”

Vehicle Maintenance Software Is Changing the Way Drivers Approach Car Service

August 16, 2021
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Many drivers are “rolling a dice” on their way to work as the average vehicle has three parts functioning below standards. While assessing vehicle health can often be a guessing game, vehicle maintenance software is transforming the way we approach car maintenance.  Humidity, temperature, ratio of night to day driving, tow weight, road quality, and any number of driving conditions...
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