Elo GPS

dealer profits

Featured image for “Introducing Elo+: Added Protection For Dealers And Drivers”

Introducing Elo+: Added Protection For Dealers And Drivers

March 17, 2022
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From inventory shortages to low showroom foot traffic to the rapid digitalization of car sales, these are unpredictable times for auto dealerships.   Dealers need powerful connected car technologies to provide a constant connection with their drivers, supported by cutting-edge lot protection products and services to maintain and grow revenue. Going beyond inventory lot management, stolen vehicle recovery, maintenance alerts and...
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Take Advantage of the Used Car Market by Offering a Vehicle Recovery Device With Connectivity

February 8, 2022
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These are interesting times for auto dealers. With the vehicle chip shortage still taking its toll on new car inventory around the world, the market for used cars has exploded. Used car dealerships have been enjoying the consistent business and many new car dealerships have started showing pre-owned vehicles in an attempt to keep lots full and customers coming through...
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Featured image for “How Dealerships Can Combat the Vehicle Chip Shortage with Creative Sales Management Strategies”

How Dealerships Can Combat the Vehicle Chip Shortage with Creative Sales Management Strategies

February 1, 2022
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The semiconductor chip shortage has plagued the automotive industry for almost two years now, and it isn’t destined to end any time soon.  Experts don’t predict  a full recovery until 2023. As we enter 2022 with emerging challenges on top of the vehicle chip shortage, some automotive dealers are at their wits end trying to sustain and grow business.   But,...
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Featured image for “Digital Dealerships? What the Automotive Digital Transformation Means for Brick-And-Mortar Shops”

Digital Dealerships? What the Automotive Digital Transformation Means for Brick-And-Mortar Shops

January 20, 2022
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The automotive industry has recently experienced powerful changes brought on by the digital revolution, shifting customer preferences, and a global pandemic. Established digital car sales platforms have seen huge growth over the last couple of years, and traditional franchises are racing to move their services online. Industry giants General Motors broke into the ecommerce space with the release of their...
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Featured image for “How To Sell More Cars by Warming Up Your Winter Sales Strategy”

How To Sell More Cars by Warming Up Your Winter Sales Strategy

December 14, 2021
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It’s the holiday season. Every dealership large and small is running promotions and ushering gigantic Christmas presents off the lot with big red ribbons. Customers are full of cheer and business is better than ever.  When the new year rolls around the corner and sales teams begin popping champagne to celebrate the end of yet another chaotic sales season, February...
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Featured image for “Automotive Industry Outlook: The Biggest Challenges Dealerships Will Face in 2022”

Automotive Industry Outlook: The Biggest Challenges Dealerships Will Face in 2022

December 1, 2021
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Dealerships are ramping up production, increasing vehicle sales, investing in electric vehicle production sites, and gearing up for the next phase of the auto industry. However, while dealerships are peeling out of the economic decline and heading down a new path of growth, they may not be in the clear just yet. Industry trends both new and old are reshaping...
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Featured image for “Direct Automotive Marketing: A New Way to Drive Dealership Revenue”

Direct Automotive Marketing: A New Way to Drive Dealership Revenue

September 27, 2021
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Each year, dealerships pour hundreds of thousands of dollars into automotive marketing strategies in the form of television advertisements, organic search marketing, banner ads, and more.  The typical franchised dealership spends $554,292 on advertising each year, allocating over 90 percent of their budget to car sales, which are responsible for less than 52 percent of a dealership’s overall revenue.  These...
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Featured image for “California Electric Vehicle Market: How Dealers Can Prepare for the 2035 Executive Order”

California Electric Vehicle Market: How Dealers Can Prepare for the 2035 Executive Order

June 22, 2021
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In Fall 2020, California Governor Gavin Newsom signed an executive order phasing out gasoline-powered vehicles in support of the state’s mission towards reducing harmful greenhouse gases caused by transportation. As part of the order, new car dealerships will be required to exclusively sell zero-emission vehicles by the year 2035. As a result, the state’s electric vehicle market is expected to...
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Featured image for “How Connected Vehicle Technology Is Recouping COVID-19 Dealership Losses”

How Connected Vehicle Technology Is Recouping COVID-19 Dealership Losses

May 25, 2021
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The global pandemic shifted the way the average American engaged in transportation. Employees were unable to commute to work by public transportation, and the closure of offices reduced commuting. Cars sat in driveways or were sold to pay rent, and incentives to purchase new vehicles disappeared. New car sales plummeted as mass layoffs ensued and disposable income depleted – leaving...
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Featured image for “4 Tips for Closing Sales Using Car Inventory Software”

4 Tips for Closing Sales Using Car Inventory Software

March 1, 2021
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The process for buying a new car is almost unrecognizable to what it once was. Typically, when a prospective buyer began searching for a new vehicle they would head to the dealership – not the internet. While the rise of digitization has presented its challenges, it has also made dealers better positioned for success than ever before thanks to modern...
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