How to Leverage Connected Car Technology to Transform the Car Buying Experience

How Connected Car Technology Transforms the Car Buying Experience

Joanna Lawrence Blog

Digital disruption has quickly crept in and firmly cemented itself into every industry. No matter how hard we try to fight it off or stick to our tried-and-true methods, technology is here to stay. New car dealerships and manufacturers are no strangers to this disruption. If anything, connected car technology is completely transforming the car buying experience as we once …

How Elo GPS and CarRx Improves Customer Retention and Increase Dealer Profits

How Elo GPS and CarRx Improves Customer Retention and Increase Dealer Profits

Joanna Lawrence Blog

If you’re a new auto dealer, you’ve probably heard the old saying: sales sells the first car, service sells every car after. If a customer returns to your dealership twice in the first year, there is a 74 percent chance that they will purchase their next vehicle at your dealership. If you can’t get them to return, your window of …