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Featured image for “How Your Car Dealership Can Utilize an Automated Marketing Strategy”

How Your Car Dealership Can Utilize an Automated Marketing Strategy

April 26, 2022
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If your dealership isn’t using automated marketing by now, you might want to rethink your marketing strategy. Automated marketing, or the use of automation technology in your marketing processes, is a growing trend in the business world and can substantially reduce the time involved in ongoing marketing campaigns.  Currently, around 51% of businesses are utilizing automated marketing. Of these businesses,...
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4 Things To Look For In A Car Maintenance App

March 30, 2022
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New car maintenance apps are changing the way drivers approach auto service. Today’s drivers are more empowered than ever to stay on top of their car maintenance needs, with an array of car service apps at their disposal. But with so many maintenance apps on the market, how do you know which features are most critical for maintaining a safe,...
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Featured image for “The Market is Electric: What Dealers Can Do to Capitalize on Explosive Electric Car Growth”

The Market is Electric: What Dealers Can Do to Capitalize on Explosive Electric Car Growth

March 8, 2022
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Electric car market growth has been on the rise over the course of the last decade. Recent reports anticipate that the sale of electric vehicles (EVs) will dramatically accelerate in 2022, increasing about 75%. Some are even referring to this sudden rise as the EV Boom.  Consumers need dealers now more than ever. Recent reports found that nearly half of...
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Featured image for “Debunking Common Myths About Cold Weather Car Maintenance”

Debunking Common Myths About Cold Weather Car Maintenance

December 7, 2021
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Cold weather car maintenance tips often get passed on like a game of telephone. Your father teaches you to pull your wiper blades up and away from your car during freezing temperatures, or your friend tells you that turning off your heater can save gas mileage. Over time, some of these misconceptions become widely accepted as the truth.  Though taking...
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Featured image for “Winter Car Care: Your Vehicle Maintenance Checklist”

Winter Car Care: Your Vehicle Maintenance Checklist

November 16, 2021
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As we head into the frosty weather that colder months bring, icy roads and car troubles can wreak havoc for everyone. While car maintenance is necessary year-round, it is especially important in winter months when hazards run high. Neglecting winter car care can lead to accidents, roadside breakdowns, or simply a car that refuses to start when you’re already running...
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Featured image for “The Overlooked Value of Connected Car Data”

The Overlooked Value of Connected Car Data

November 4, 2021
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The conversation surrounding connected vehicles in the automotive industry sparked a frenzy in the last ten years, with manufacturers competing for the next greatest technology. In the last year alone, 91 percent of vehicles sold in the U.S. were connected cars, each collecting granular car data with the potential to positively impact both drivers and dealerships at scale. With connected...
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Featured image for “National Check Your Transmission Day: Learning How and When to Check Transmission Fluid”

National Check Your Transmission Day: Learning How and When to Check Transmission Fluid

October 21, 2021
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We’re shifting gears on National Check Your Transmission Day to raise awareness and educate our drivers on proper transmission maintenance. We’ll address common questions such as when to check transmission fluid, unhealthy transmission symptoms to look out for, and more. Most drivers avoid care until a maintenance light on their dashboard alerts them of a problem, but neglecting simple transmission...
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Featured image for “Connected Vehicles and the Features Customers Are Looking For Most”

Connected Vehicles and the Features Customers Are Looking For Most

September 13, 2021
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Gone are the day’s when drivers settled for cars that got them from point A to point B. Today’s drivers want connected vehicles with features just as sophisticated as their smartphones.  They want to navigate through their Spotify playlists just as easily as they navigate the road. They want hands-free driving while they drink their coffee on their way to...
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Featured image for “Vehicle Maintenance Software Is Changing the Way Drivers Approach Car Service”

Vehicle Maintenance Software Is Changing the Way Drivers Approach Car Service

August 16, 2021
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Many drivers are “rolling a dice” on their way to work as the average vehicle has three parts functioning below standards. While assessing vehicle health can often be a guessing game, vehicle maintenance software is transforming the way we approach car maintenance.  Humidity, temperature, ratio of night to day driving, tow weight, road quality, and any number of driving conditions...
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Featured image for “A Car Service Maintenance App Is Key to Protecting Your Lot During Extreme Summer Heat”

A Car Service Maintenance App Is Key to Protecting Your Lot During Extreme Summer Heat

July 13, 2021
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The Pacific Northwest and Western Canada experienced record-breaking heat waves in June, and they’re only going to continue as August approaches. Oregon reached an all-time high of 116 degrees Fahrenheit. Seattle also reported an all-time high of 108 degrees. This record breaking heat is especially problematic for car dealerships who invest in lots with over 1200 vehicles, all of which...
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